How To Make and Add a Watermark/Logo to Video in iMovie

Elva updated on 2021-08-30 13:27:15

It’s very common to find logo/text watermarks on videos these days—and it’s cool stuff. While you could place watermarks/logos on your videos to reduce piracy or unauthorized redistribution of content, it could also help promote your brand. Furthermore, it could be a way of authenticating your videos—as seen on videos originating from popular news agencies, for example. These agencies, will, at most times have their logo/watermark placed at some corner in their content.

So, whatever your reasons are for using watermarks and whatever the nature of this watermark is—be it a logo or text, you’ll learn exactly how to achieve that. So, we’ll quickly take a look at how to add watermark in iMovie:

How to Add a Watermark to Video in iMovie

With iMovie (video editor for Mac and iOS) you can do some basic and advanced video editing without much stress. Merging, splitting, changing/adding background music or adding titles. Today, we’ll take a look at how to watermark a video in iMovie (using your logo or text as the watermark). The whole process is simplified in the steps below:

• Add LOGO (Photo) watermark in iMovie

Step 1: Get your logo ready.

1. Import the logo into a photo editor/create a new one. You could use Adobe Photoshop or any other photo editor ... the important thing is to set the background dimension of the logo.

2. Check the properties of the video you want to add the watermark to using any good file explorer to see it’s dimensions. For example, 1280x720 is a 720p video. The same dimension should be set for the logo in the photo editor. 1080p is 1920x1080.

3. Change the logo’s background and place the main logo at the exact point you want it seen on your video—it's just basic photo editing. Make sure that the background is transparent or other color you want when you’re done and saved it in a PNG format/container.

Step 2: Add the photo watermark to iMovie

Make watermark show in full screen:

1. Drag and drop the watermark above the timeline/filmstrip at the point you want it to appear and select Cutaway from the pop-up window. Remember to set the duration of the watermark by dragging its edge in the project browser or from Preferences. Set it to a duration equal to the length of the video—that’s the whole idea of a Watermark on a video.

2. Adjust Opacity to make your logo transparent, and adjust Fade manual slider to reduce the effects of the spontaneous repetition of the watermark.

add watermark in imovie

Make watermark show in the corner or the part of screen:

1. After dropping your logo photo on the timeline and adjusting the duration, click the watermark on the timeline and select Picture in Picture. to adjust size and position.

2. Drag the dots in the four corners of the logo to adjust size and position.

make watermark in imovie

3. Play/review your new watermarked video!

• Add TEXT watermark in iMovie

Step 1: Add/drag your video file to iMovie’s timeline.

1. Click on the Create New button to start a fresh project or select an existing one by clicking it.

2. Click Import Media, find and select the file you want to watermark. Drag and drop the video on the timeline.

add logo in imovie

Step 2: Choose title (watermark) template

1. Select Titles as in the picture above. Select from the available styles, You’re shooting for a watermark, so you’ll probably want something that won't disrupt audience views. Just move your pointer across them to preview styles.

2. Double-click on your watermark text choice and it’s loaded into the timeline.

3. Place the title on the timeline and drag the edges of the title to the end of the video. This is so the watermark can be seen through the video.

4. Customize your text watermark however you want it. You could make it disappear and reappear by adding identical text watermarks as you slightly space them. You’ll find more text options atop the video preview section. Change font sizes, text-align, and styles from the preview section.

add watermark to video

5. Preview your new video with the text watermark.

The downside for using iMovie for text watermarking is the fact that text can’t be repositioned and you know, watermarks are typically placed at corners. For more advanced watermarking, you could use Filmora Video Editor.


Advanced Method for Adding a Watermark to Video - Filmora Video Editor

Watermarks play an important role in media files—not just limited to videos. Apart from reducing the rate of piracy to a level, it also helps promotes your brand/service. Someone who comes across your video could say “Oh, look, its ...”. 

So we covered how to add watermarks using iMovie in this tutorial—and Filmora Video Editor for more flexible watermarking.

iMovie offers pretty basic features for adding/inserting watermarks to videos we had to use a lot of tricks to achieve basic watermarks. This is because iMovie doesn't have a rich image/text editing features. When it comes to image motion, iMovie has just 3 options and the fixed position of title text could also become an issue when trying to add text watermarks—as watermarks are usually placed in corners. Thankfully, other more dedicated video editors such as Filmora exists.

add watermark to video

Filmora Video Editor

Filmora Video Editor is the best alternative to iMovie for adding elegant watermarks and readily meets other advanced video editing demands. Here are some features provided for text watermarking on Filmora:

  • Customized positions of a watermark.
  • Lots of image motion animations.
  • Video as a watermark.
  • Rich image/text editing functions/features.

You can learn how to create, put or add watermark to video easily in this post.

People Also Ask
What's Wondershare ID?
Wondershare ID is an easy way to access Filmora's resources, keep track of your product's activation status, and manage your purchases. Use your Wondershare ID to sign into Filmora and Filmstock. More products and services will be connected in the future. If you want to know how to create and activate a Wondershare ID, please click here >
Filmstock is an amazing source of effects resources for Filmora users to use in their videos! You'll find animated titles, motion graphics, filters, intros, overlays, and more. To get effects packs you need to log in from the Effects Store with your Wondershare ID, and subscribe for access to all Filmora's effects. Click here to learn more details about Filmora's effects.
Yes! We are trying our best to help you with smart solutions that makes your digital life become more creative and productive. Click here to know more about what are the best software in different categories and get the one most suitable for you.